The Miami Entrepreneur

Montana’s Christian Baker Isn’t Just a Marketer; He’s a Company Transformer

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Building an organization is not like building your body or building a car. It requires significant expertise, experience, wisdom, and the ability to see things, both good and bad, before they unfold.

In other words, it takes a serious level of feel and skill that can only be built up with repetition and trial and error. There’s a reason there are some serial entrepreneurs who have a demonstrated pattern of building a company successfully over and over again. They built up a certain cash of experiences and judgment that give them the ability to know how to understand a product, a market, and the path to blend the two.

This is why Montana native Christian Baker and Vexillum group have a unique position in the world of helping companies grow and thrive. They aren’t simply a marketing firm that knows how and when to use a few words here and there; they’re a truly in-depth group of advisors with all of the tools of a marketing firm, but the vast knowledge and guidance of serious company builders. Not only do they know how to make products sell; they know how to build an entire infrastructure for a company that makes those products work over time.

What are the fruits of this kind of careful, diligent work?

A few examples of what Christian Baker and the Vexillum Group have recently been able to achieve:

They grew a sales team to 450 in 3 months, and then over the next 18 month grew this sales team to 18,000.

They’ve consulted with top tiered firms and executives on customer lifecycle, process and helped fill gaps.

They helped a five-person sales team sell $10M+ in revenue for a very tough product in 18 months. And this was with no social media or online sales whatsoever.

They sourced a “business in a box” for health products, including helping find a formula maker, best manufacturer, logistics shipper, packager, customer service, and so on.

You get the idea.

Christian Baker and Vexillum Group are uniquely positioned and equipped to help companies navigate the incredibly complex world of growth and scaling and marketing relying on immense experience building healthy companies.

Christian Baker and the Vexillum Group care about helping companies build a consistent, powerful sales process that’s not only scalable but also  systematic. 

Christian and Vexillum are invested in creating for their clients a top-to-bottom strategic support system so that when they’re ready to market, they’re equipped to serve customers at scale. As a Founding Partner of Vexillum Group, Christian has led high revenue growth, profit achievement and talent development for many clients. He carries more than 15 years of experience in business development and executive leadership, Christian has grown his client’s portfolios to over $2 billion in sales and acquisitions across diversified industries and companies. Christian Baker has been training sales teams for companies for years.

Christian is seasoned in building dynamic sales teams and corporate structures. Combining his expertise with the direct sources and resources on the Vexillum team has built a robust platform.

“Managing growth has been a challenge at times.   We turn down far more business than we take on as we remain committed to not helping “just anyone” but instead helping the right projects get the right attention and optimization they require to reach their business goals,” Christian explains.

A large part of what Christian and Vexillum do is help companies solve their key infrastructure needs so that they’ll have the right processes in place to take care of their existing customers while they market themselves to acquire new ones. Christian has an incredible ability to see what businesses need in order to grow, and he helps guide the right steps for a leader to get there.

His experience, strategic eye in seeing the opportunities and gaps that others miss combined with his ability to quickly close holes leads to profit acceleration and cost reductions.  He’s a strategic operator, powerful communicator and authentic leader with unwavering drive and vision for an impactful future.

“We are the marketing and sales arm for funded, operational companies that have not taken advantage of all the marketing opportunities out there. Most $2-10M companies have built sales from internal processes, once you bring in a focused & experienced marketing team to optimize online efforts, the sales growth skyrockets.”

“We have some knee-deep involvement in industry-changing projects which is really exciting to be a part of.  We will continue to contribute our resources for the greater good and for making an impact worldwide. Two of our projects alone are infrastructure products to not only enhance their industry but help revolutionize them.  It’s too soon to talk about but in the next year, we will see technological changes worldwide in the media, entertainment and financial industries.”

Outside of work, his passions are with his friends and family, including his wife of over 20 years, their children and grandchildren. 

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